Stories Do Matter

A Conversation With Business Strategist Sweetie Berry

Life is a plot change isn’t it?  We are ever growing, changing, and being changed as time marches on.  Perspective is important as is emotional maturity. Our story is ever changing and in the best situations, we are ever growing.  Our stories internally are the foundation of who we believe ourselves to be. When we use tools like journals, jot notes, and captures on audio, we have the ability to re examine what we thought, what our perspectives were, and to align to the present with current perspectives.  The stress and/or excitement or emotion of an experience may color our experience memory, and in reviewing it later, we may realize new perspectives and/or more accurately recognize what was happening when the stressors were not present.

Sweetie Berry Corporate Environmental Headshots

Your story matters. My story matters. We learn from who we’ve been, who we are, and what we experience with others.  Learn to listen to what you are saying, and sometimes to what you’re not saying. What labels, perspectives and descriptors are you using? What excuses do you make? What conversations continue to repeat in your life?  These are all valuable insights to engage as you master your story.

Sweetie Berry is a hybrid strategist. She is an educator strategist who works with well able authors, speakers, and product producers. A Southerner, she can not only bring home the bacon but she can fry it up in a pan. A high creative and analytic her passion is to cultivate projects that empower people.


Don Miles

A Conversation With The Sierra Club's Don Miles

The National Sierra Club was founded in San Francisco in 1892 by legendary naturalist John Muir, who helped create Yosemite National Park and helped save Yellowstone, Grand Canyon, Glacier Bay, Kings Canyon, Muir Woods, and many other natural wonders as national parks.

The Sierra Club is the nation’s oldest and largest volunteer-based environmental organization, with over 2 million members and supporters in 64 Chapters around the country. It has four primary environmental advocacy campaigns — Beyond Coal, Beyond Natural Gas, Beyond Oil, and Our Wild America — and sponsors more than 20,000 outings to our natural world in the U.S. and internationally.

The Pennsylvania Chapter of the Sierra Club was founded in 1972 and comprises 26,000 members in 10 regional groups. It is governed by an Executive Committee of leaders from each group.

Don Miles is the current chair of the Sierra Club Lehigh Valley Group.

Cam Brown

A Conversation With King Fish Media CEO Cam Brown

Cam Brown is the founder and CEO of King Fish Media, a leading marketing agency specializing in content based solutions. His broad range of experience includes designing and managing large scale integrated programs for a wide variety of industries. He also works with King Fish clients on increasing conversions for their customer acquisition, retention and sales strategies. Cam brings over 25 years of print, interactive, video, live events and marketing/ advertising experience with industry leaders such as Ziff Davis Media, Arnold Advertising and The Robb Report. At Ziff Davis, Cam founded and headed the first ever-custom media business unit at the company. Cam often provides strategic marketing consulting to the investment and venture capital community for emerging companies, advising them on their communication strategies.

He serves on the Advisory Board of Give Us Your Poor, an organization that brings together the latest research, multimedia, celebrities, citizens, homeless people, and partner organizations to help end homelessness, and is an Advisor to, a price search engine that notifies online shoppers via any device when the lowest price for products is available to them.

Founded in 2001, King Fish Media is a leader in strategy, content marketing and custom design, having created profitable programs for companies such as Ameriprise, Boston Private, CoLucid Pharmaceuticals, Commvault, IBM, Intershop, Janus Capital, Keurig Green Mountain, Nasoya, Nuance, Parexel, QOL Medical, Risk Strategies Company, Zappos, and others. King Fish Media is headquartered in Boston, Massachusetts.